47 + 51 Top Best Digital Marketing Courses
After Completing A Course of Your Choice Put Your Gig On Fiverr, Skill Share, Udemy, Upwork, & Earn Passive Income For Life.
How to Become A Digital Marketer of All Times
This program contains everything you need to know to gain a solid understanding of how the fundamental aspects of digital marketing work. Plan and strategize your campaigns and content and then implement the skills you have learned to convert new clients, grow your following and skyrocket your business’s success.
What You Will Learn:
- Digital marketing essentials: Learn the fundamental elements of B2B and B2C digital marketing strategies and implementation
- Plan & Create compelling content: Develop a killer, easily-implemented content strategy and learn how to create impactful content that will leave a lasting impression
- Email marketing: Learn how to create a successful email marketing campaign from scratch
- Search Ads & SEO: Master the art of your brand showing up on the first page of search results with powerful Ads and high-converting SEO campaigns
- Social media marketing: Learn how to grow a loyal following organically and measure your progress accurately
- Google Analytics: Analyze your site’s traffic and get valuable metrics that will help you shape your business’s strategy
Who is this program for?
- Freelancers wanting to add Digital Marketing to their skillset
- Brand managers wanting to amplify their marketing skills
- Offline businesses wanting to tap into the world of digital
- Anyone wanting to start a professional career in digital marketing
- Business owners wanting to improve their digital marketing skills
- Marketing managers, digital marketers and reps looking to elevate their existing skills
- Digital nomads looking for work that they can do from anywhere in the world
- All levels of experience
Courses - Digital Marketing
2. Conversion Rate Optimization: Convert Visitors Into Buyers
Learn the science and art behind successful conversion rate optimization with this professional course for any level.
With the ability to make more money from the traffic you're already getting to your site without having to find new pockets of customers or spend any more money on advertising, conversion rate optimization (CRO) is one of the best-kept secrets to driving revenue for your business.
Your conversion rates help you know whether your site is really generating revenue for your business and knowing your numbers can help you extract more value from the traffic you're already getting.
Packed with over 50 real-world examples, this course will give you the skills you need to turn a website into a click-driving, sales-generating conversion machine. You’ll learn what makes a website or landing page effective at driving action and how to implement these tactics to grow a business. By the end of this course, you’ll be able to calculate your conversion rates, remove friction from your funnel, optimize your pages, perform A/B testing and measure your results.
What You Will Learn
- 3 key tactics that will improve a site’s conversion rates
- How to use both your own and benchmark data to calculate a site's conversion rate goal
- Key design principles and psychological tactics that make for a high-converting landing page
- How to use benchmarking to compare your site's performance to that of your industry
- How to calculate valuable metrics like Average Order Value and Revenue Target
- Key strategies for removing friction from your marketing funnel
- The difference between a homepage and a landing page
- How to create urgency and scarcity in your landing pages
Who Is This Course For?
- SEO specialists wanting to expand their expertise into CRO
- Anyone wanting to start a professional career in CRO
- Business and site owners wanting more organic traffic
- Web programmers, designers, front end and full stack developers looking to diversify their skillset
- Anyone who owns, manages or is interested in running a website
- All levels of experience
3. How Create An Exceptional Brand:
Stand Out From The Competition
About This Course
Building an exceptional brand is not an easy feat. You’ll
need a proven framework that will allow you to make your mark and achieve success.
This course consists of 7 carefully thought out sections to put you in a
position of knowledge that will help you to make better decisions for your
brand. You’ll learn how to build an emotional connection with your audience,
how to identify your customers’ needs and find opportunities for your brand to
become important in their lives and understand where your brand best fits in
the competitive landscape.
Using real world examples like Netflix, Uber and Nike to bring you principles
and frameworks that are relevant to you, this course is filled with links,
resources and exercises to help all brands, from startups to multi-billion
dollar organizations, become exceptional.
What You Will Learn
- The fundamentals of what an extraordinary brand is and isn't
- How to understand the critical role of confidence and judgement
- How to analyze shifting social trends and norms
- How to silence your inner critic and get rid of self-doubt
- How to make decisions about your brand using good judgement
- How to define simple, realistic and reasonable goals
- The difference between brand identity and brand image
- Why brands fail and how to avoid the same mistakes
- How to perform in-depth research before you develop your brand
- All about brand category development and how to become dominant in your category
- How to perform a competitor analysis to assess the viability of your brand
- Master critical analysis and high-stakes decision making while building your brand
- How to construct your brand’s visual identity
- Business owners wanting to find their audience and enhance their brand strategy
- Entrepreneurs wanting to launch a successful, impactful brand
- Branding Agencies looking to hone their brand strategy and implementation skills
- Creative professionals who would like to move into the branding niche
- Freelancers wanting to add brand identity, strategy and design to their skillset
- Marketing and brand managers looking for a firm grasp of branding essentials
- Existing brand owners wanting to reach the next level of success with their brand
- Anyone wanting to start a professional career in the world of branding
- Digital nomads looking for work that they can do from anywhere in the world
- All levels of experience
Courses - Digital Marketing
4. Social Media: Build Engagement Across Top Platforms
Learn how to master the top social media platforms in order to grow your brand and monetize your online social presence.
About This Course
In this course, you will learn how to build a strong online
presence across the top social media platforms by aligning your social media
strategy with your business goals and objectives. We’ll focus on finding your
tribe, building relationships and growing your personal brand, rather than
going for the sale right away.
Building a strong online presence takes creating a game plan for each social
network. Throughout the course, you will acquire an arsenal of online tools
that will help you to manage your online presence and you will learn strategies
for using each major social network including TikTok, Instagram and Linkedin
like a pro.
By the end of this course, you’ll know how to create content your audience will
engage with on 6 different platforms, how to measure the effectiveness of your
content and even use social media to create an income.
Who Is This Course For?
- Brands wanting to build a strong social presence
- Influencers wanting to monetize their social media platforms
- Anyone wanting to start a career in content marketing, social media and personal branding
- Freelancers wanting to add social media content strategy, implementation and management to their skillset
- Business owners and entrepreneurs wanting to improve their social media presence
- Digital nomads looking for work that they can do from anywhere in the world
- Bloggers, podcasters and influencers
- All levels of experience
What You Will Learn
- Which social media tools to use to make you stand out from the crowd
- How to humanize your brand and tell your story in short-form
- The four pillars to a powerful social strategy
- How to develop specific content strategies for the leading social platforms
- How to grow your professional influence online with personal branding
- Strategies to increase your organic reach on the top platforms
- How to grow your Youtube channel to 10k and beyond
- The fundamentals of AgoraPulse, TubeBuddy, BuzzSumo, Anchor, Giphy and IGTV
- How to improve your Fiverr Seller account and hire the right freelancers to work on your business
- How to manage your social media content strategy and use hashtags to grow your engagement
Courses - Marketing
5. Mastering Facebook Groups: Building Your
Online Community
Learn how to launch, grow, monitor and monetize your Facebook group.
About This
Course
A Facebook group is one of the leading ways to create brand
credibility online, build your email list and network with your audience.
However, launching and managing your group successfully can be complex and
growing your community requires in-depth knowledge of how to make the platform
work to your advantage.
This course will teach you how to create a thriving Facebook group from
scratch, attract a high-quality audience, measure the success of your group as
you grow, outsource projects to freelancers and how to monetize your online
community so that you can make a profit from your efforts.
Who Is This Course For?
- People with personal brands wanting to build an online presence
- Businesses wanting to reach an online audience
- People with a Facebook group looking to monetize their community
- Freelancers wanting to learn how to build online communities
- Social media experts wanting to add to their skill set
- Entrepreneurs wanting to make a profit from an online network
- Brands wanting to build their email lists
- Digital nomads looking for work that they can do from anywhere in the world
- Marketing managers and reps looking to elevate their existing skills
- Content Marketers looking to create targeted content
- Anyone wanting to start a career in community management
- All levels of experience
What You Will Learn
- How to define who your target market is
- How to define goals and KPIs to determine if your community is successful
- How to configure and create your Facebook Group
- How to build a strategy based on your mission, goals and guiding principles
- What type of content helps you to increase engagement with your community
- How to use tags and units to help your community find content
- How to make new members feel welcomed and start interacting with your community
- 5 rules to making your community thrive
- The different ways you can organically grow your community
- How to define clear rules, manage conflict and moderate your community
- How to outsource content creation for your group with Fiverr.
Courses - Digital Marketing
6. Digital Marketing Fundamentals
Learn consumer-centric marketing techniques with this fundamental digital marketing strategy and implementation course.
About This Course
Neglecting to create a sound strategy before creating your
digital marketing content is the first mistake that many businesses make right off
the bat. This course offers tools, tips and tricks that you can use to
immediately improve your marketing plan and overall digital marketing
performance.
Filled with downloadable templates and referring to 2 Business-to-Business and
Business-to-Consumer examples, this course will illustrate how a variety of
frameworks and tools work to dramatically elevate your digital marketing
strategy and implementation processes.
What You Will Learn
- How to prioritize your marketing efforts and focus on the most profitable path
- Which tools to use to assess your business and define your objectives
- How to use reviews and testimonials to gain insight into your audience
- How to identify a high-value target to put your resources towards
- How to select the right channels and tactics to achieve your main objectives
- How to identify the best keywords for SEO and use them to enhance your pay-per-click (PPC) campaigns
- Evaluate your KPIs and implement A/B testing
Who Is This Course For?
- Freelancers wanting to add digital marketing to their skillset
- Business owners wanting to improve brand marketing
- Digital nomads looking for work that they can do from anywhere in the world
- Anyone wanting to start a professional career in digital marketing
- Brand managers wanting to amplify their marketing skills
- Marketing managers and reps looking to elevate their existing skills
- All levels of experience
Courses - Marketing
7. Facebook Chatbots: Generate Leads And Sales Effectively
Learn the tools, techniques and principles you need to excel at using Mobile Monkey to build Facebook chatbots that will take your business to new heights.
About This Course
The top 1% of digital advertisers know that Facebook chatbot
marketing is exploding.
Among advertising concepts that are new and trending, the use of Facebook
Chatbots is an aspect of digital advertising that is steadily on the rise - and
for good reason. This incredibly effective method of advertising is easy to
build, requires little maintenance and allows you to test different marketing
messages for less money than any other channel.
In this course, you will learn how to build high-converting Facebook chatbots
with the renowned Mobile Monkey software and set up a successful chatbot drip
campaign. Packed with practical examples that you can apply to your business,
the course also covers psychological principles of persuasion, the ins and outs
of Facebook Messenger marketing and how to become a Mobile Monkey pro-user by
learning how to build profitable chatbots through the powerful software.
What You Will Learn
- How chatbot marketing is different from other marketing channels
- Who can benefit from using chatbots with Mobile Monkey on Facebook Messenger
- Practical strategy examples for ecommerce bots
- Structure incentive offers for your customers to promote your products and services through referrals
- Psychological principles of persuasion in effective bot design
- The fundamentals of Mobile Monkey bot builder including how to understand your audience
- How to use the RSS blaster in Mobile Monkey
- How to use lead magnets to build your contact list and set up SMS notifications from Facebook Messenger leads
Who Is This Course For?
- Agencies who want to increase their offering
- In-house marketers who deal with strategy and expansion
- Small business owners and startups who want to generate more leads
- Ecommerce brands looking to increase online sales
- Lead-generation affiliate marketers
- Anyone wanting to start a career in Facebook marketing
- SEO specialists wanting to diversify their skillset
- Web programmers, designers, front end and full stack developers
- Freelancers and businesses already working with Facebook Ads
- Digital nomads looking for work that they can do from anywhere in the world
- Marketing managers and reps looking to elevate their existing skills
- Content Marketers
- All levels of experience
Courses - Marketing
8. Ad Retargeting: Convert More Clients
Learn the art and science of profitably remarketing and retargeting to increase your client conversion rates and make more sales.
About This Course
Develop and build successful remarketing campaigns inside
Google AdWords
Understand your website users from a psychological perspective
Lay the foundation of your campaigns by planning your remarketing list in
advance
Use Google Tag Manager to track advanced audience characteristics
Use Google Analytics to collect the right types of data on your website
visitors
Use advanced remarketing strategies like Dynamic Remarketing
Run fully comprehensive campaigns using third-party platforms like AdRoll
Expertly build your audiences with a range of professional tools
BONUS: Plus-and-play formula builder that will help you calculator all of the
most essential KPIs that you need to manage, develop and optimize your digital
campaigns
What You Will Learn
- What remarketing is, how the technology that enables it has evolved over the years and what remarketing looks like from the inside
- How to understand the digital marketing ecosystem and navigate ad exchanges
- Use affinity audiences and in-market segments to enhance your campaigns
- The basics of funnel-based segmentation / audience mapping
- How to use the funnel and your website to develop your retargeting lists
- The fundamentals of Google Analytics, Tag Manager and AdWords
- How to build audiences with Google Analytics Audience Builder
- How to build new remarketing lists in Google AdWords
Who Is This Course For?
- Small business owners and startups who want to convert more clients
- Ecommerce brands looking to increase online sales
- Agencies who want to increase their digital marketing offering
- In-house marketers who deal with strategy and expansion
- Lead-generation affiliate marketers
- Anyone wanting to start a career in digital marketing
- SEO specialists wanting to diversify their skillset
- Web programmers, designers, front end and full stack developers
- Freelancers and businesses already working with Ads
- Digital nomads looking for work that they can do from anywhere in the world
- Marketing managers and reps looking to elevate their existing skills
- Content Marketers
- All levels of experience
Courses - Digital Marketing
9. Social Media Marketing Fundamentals
Learn how to harness the power of social media marketing in this fundamentals course for all levels.
In today’s digital landscape, promoting your business on
social media should be your number one marketing priority. But with so many
brands available to the consumer, it’s vital that you have a firm understanding
of the fundamental strategies that will help you to stand out from the crowd.
This course will cover the foundational principles of social media marketing
from planning your presence and creating a content plan to growing organically
and measuring your success.
What You Will Learn
- How to determine your target audience’s demographic and interests, motivations, needs and barriers
- How to map your customer’s journey from awareness to action
- How to choose the best social media marketing channels for your brand
- How to plan and schedule relevant content that you can prepare in advance
- How to repurpose content for different social channels
- How to use pro tools to create shareable content and to gain insight on the content that resonates with your audience
- How to establish advertising goals and create impactful social media ads
Who Is This Course For?
- Business owners wanting to start or improve their social media marketing
- Anyone wanting to start a career in social media or content marketing
- Freelancers wanting to add Social Media Marketing to their skillset
- Social Media Marketers wanting to build on their existing skills
- Bloggers, podcasters and influencers wanting to learn social media marketing skills
- Digital nomads looking for work that they can do from anywhere in the world
- Copywriters looking to elevate their existing skills
- All levels of experience
Courses - Marketing
10. Grow Your Audience With Youtube Marketing
Learn how to set up, customize and optimize your own successful YouTube channel to attract a wide audience for your brand.
While YouTube is known as one of the simplest content
platforms for creators to reach a wide audience, there are some fundamental
elements that are crucial to understand in order to gain success on the
platform.
This course covers everything you need to know about setting up your YouTube
channel, navigating the interface, using AdWords to create promotional videos,
creating quality content, writing high-converting descriptions, building
successful funnels and unlocking and mastering advanced features that will help
you to grow your brand.
What You Will Learn
- The fundamentals of YouTube marketing
- How to navigate the YouTube interface
- The different types of videos you can make for YouTube
- Why subscribers matter for your YouTube channel
- Quick and easy ways to make compelling YouTube videos
- The basics of creating high-quality video content
- How to export your video with the correct settings for YouTube
- How to create captivating channel art and a killer profile icon
- How to write a compelling channel description and exciting video title
- How to work with featured and recommended channels
- How to add tags and create a thumbnail for your video
- How to add cards and end screens to your video
Who Is This Course For?
- YouTubers wanting to master advanced features to grow their brand
- Business owners and ecommerce businesses wanting to use YouTube to reach a wide audience
- Digital and content marketers wanting to add YouTube videos to their skill set
- Brand managers wanting to amplify their marketing skills
- Freelancers wanting to add YouTube videos and marketing funnels to their skill set
- Digital nomads looking for work that they can do from anywhere in the world
- Anyone wanting to start a professional career in digital marketing
- Marketing managers and reps looking to elevate their existing skills
- All levels of experience
Courses - Digital Marketing
11. Facebook Ads Techniques: Increase Your Campaign Results
Course Description
Enroll in this course for the complete strategy to harnessing the full potential of your Facebook Ads. By the end of this course, you’ll be able to implement expert targeting techniques and start scaling your ads. You will finally get to learn how the ever-elusive Facebook algorithm works, how to identify places where you can improve your existing campaigns and, finally, how to optimize your ads and your campaign budget (CBO). You’ll learn the ins and outs of online advertising including why metrics matter and how to test your content. This course is perfect for business owners or freelancers who are already running Facebook Ads and want to take them to an expert level.
Courses - Digital Marketing
12. Conversion Rate Optimization: Convert Visitors Into Buyers
Learn the science and art behind successful conversion rate optimization with this professional course for any level.
With the ability to make more money from the traffic you're
already getting to your site without having to find new pockets of customers or
spend any more money on advertising, conversion rate optimization (CRO) is one
of the best-kept secrets to driving revenue for your business.
Your conversion rates help you know whether your site is really generating
revenue for your business and knowing your numbers can help you extract more
value from the traffic you're already getting.
Packed with over 50 real-world examples, this course will give you the skills
you need to turn a website into a click-driving, sales-generating conversion
machine. You’ll learn what makes a website or landing page effective at driving
action and how to implement these tactics to grow a business. By the end of
this course, you’ll be able to calculate your conversion rates, remove friction
from your funnel, optimize your pages, perform A/B testing and measure your
results.
What You Will Learn
- 3 key tactics that will improve a site’s conversion rates
- How to use both your own and benchmark data to calculate a site's conversion rate goal
- Key design principles and psychological tactics that make for a high-converting landing page
- How to use benchmarking to compare your site's performance to that of your industry
- How to calculate valuable metrics like Average Order Value and Revenue Target
- Key strategies for removing friction from your marketing funnel
- The difference between a homepage and a landing page
- How to create urgency and scarcity in your landing pages
Who Is This Course For?
- SEO specialists wanting to expand their expertise into CRO
- Anyone wanting to start a professional career in CRO
- Business and site owners wanting more organic traffic
- Web programmers, designers, front end and full stack developers looking to diversify their skillset
- Anyone who owns, manages or is interested in running a website
- All levels of experience
13. Social Media Content Strategy
Learn how to create and implement a powerful social media content strategy that is geared for success.
About This Course
In this course, you'll learn how to create social media
content with "thumb stopping power" with the essential skills
required for developing and executing on a brilliant strategy.
You’ll learn about marketing funnels and setting objectives with key indicators
as well as identifying your target audience by doing in-depth customer research
using Facebook Insights, Survey Monkey and empathy mapping. You’ll learn how to
define your content strategy with a strong mission statement and content
pillars and execute on your strategy by planning and copywriting in advance.
The course covers how to do all of this with an efficient process and how to
measure and optimize your results to guarantee success.
What You Will Learn
- How to create a killer content strategy for Facebook and Instagram
- How to identify your target persona
- How to develop your content mission statement and content fillers
- How to set measurable goals and objectives for your campaign
- How to do customer research and master empathy mapping
- How to plan and organize your posts, select images and write strong copy
Who Is This Course For?
- Anyone wanting to start a career in content marketing and social media
- Freelancers wanting to add Social Media Content Strategy to their skillset
- Business owners wanting to improve social content
- Digital nomads looking for work that they can do from anywhere in the world
- Copywriters looking to elevate their existing skills
- Bloggers, podcasters and influencers
- All levels of experience
Courses - Digital Marketing
14. Digital Marketing Fundamentals
Learn consumer-centric marketing techniques with this fundamental digital marketing strategy and implementation course.
Neglecting to create a sound strategy before creating your
digital marketing content is the first mistake that many businesses make right
off the bat. This course offers tools, tips and tricks that you can use to
immediately improve your marketing plan and overall digital marketing
performance.
Filled with downloadable templates and referring to 2 Business-to-Business and
Business-to-Consumer examples, this course will illustrate how a variety of
frameworks and tools work to dramatically elevate your digital marketing
strategy and implementation processes.
What You Will Learn
- How to prioritize your marketing efforts and focus on the most profitable path
- Which tools to use to assess your business and define your objectives
- How to use reviews and testimonials to gain insight into your audience
- How to identify a high-value target to put your resources towards
- How to select the right channels and tactics to achieve your main objectives
- How to identify the best keywords for SEO and use them to enhance your pay-per-click (PPC) campaigns
- Evaluate your KPIs and implement A/B testing
Who Is This Course For?
- Freelancers wanting to add digital marketing to their skillset
- Business owners wanting to improve brand marketing
- Digital nomads looking for work that they can do from anywhere in the world
- Anyone wanting to start a professional career in digital marketing
- Brand managers wanting to amplify their marketing skills
- Marketing managers and reps looking to elevate their existing skills
- All levels of experience
Courses - Storytelling & Voice Over
15. Launch, Market And Monetize A Podcast
Learn everything you need to know about how to conceptualize, record, edit and market your own podcast on a budget.
About This Course
As the audience for podcasts continues to grow worldwide, there has never been a better time to position yourself as an expert or dedicated fan of a topic and start a branded podcast. But with all of the options for equipment, themes, software and hosting, where does one begin, especially when you’re on a budget?
This course will cover essential equipment guidelines, tips for booking guests, editing techniques, how to attract sponsors and how to monetize your show with proven expert marketing techniques. If you want to learn all about the lucrative world of podcasting, this course is the perfect place to start.
What You Will Learn
- The state of podcasting today, size of the market, audience demand and relevant behavior
- What factors to consider when deciding on your show format
- How to pick a genre, timing and topic for your show
- 5 core tips to mastering technical podcasting equipment
- Tips and tricks around how to edit your podcast like a pro
- How to reach a broader audience using professional marketing methods
- How to choose your podcast artwork to attract your target audience
- How to organize your episodes with pro planning techniques
Who Is This Course For?
- Freelancers who want to start offering podcast-related services
- Entrepreneurs who want to learn how to monetize a podcast
- Anyone wanting to launch a podcast on a budget
- Podcasters who want to improve on their current frameworks and processes
- Personal brands wanting to grow their audience
- All experience levels
Courses - sign & Branding
16. Brand Strategy And Design For Small Businesses
Learn how to be the number one choice for your customers by constructing a memorable brand experience that customers will consistently support.
A successful brand pays attention to how every part of a company works together to create a certain image. Branding is a mixture of art and science - rational yet creative and backed by science yet exploding with passion and excitement. Your brand needs to tell a story that your customer can relate to, believe in and commit to supporting time and time again.
In this fundamentals course, you will learn how to create a compelling brand that brings in a significant profit. You will get a solid introduction to key branding principles and strategies, learn how to research and define target audiences, write a moving brand story and drive the design process for your brand’s unique identity. Start this course today to ensure that your brand leaves a long-lasting impact on your target audience!
What You Will Learn
- How to evoke emotion in a customer through powerful branding
- The science that backs up the need for compelling branding and design
- How to ensure that every aspect of your brand is intentionally aligned with your vision
- The purpose and importance of having a target audience
- How to identify and create your unique brand matrix
- How to write about your brand’s story in a concise and compelling way
- How to navigate all of the essential brand elements like logo, color and typography
Who Is This Course For?
- Business owners wanting to enhance their brand
- Freelancers wanting to add Brand Strategy and Design to their skillset
- Marketing and brand managers looking for a firm grasp of branding essentials
- Web programmers, designers, front end and full stack developers wanting to diversify their skills
- Anyone wanting to start a professional career in the world of branding
- Digital nomads looking for work that they can do from anywhere in the world
- All levels of experience
Courses - Design & Branding
17. Brand Strategy And Design For Small Businesses
Learn how to be the number one choice for your customers by constructing a memorable brand experience that customers will consistently support.
About This Course
A successful brand pays attention to how every part of a company works together to create a certain image. Branding is a mixture of art and science - rational yet creative and backed by science yet exploding with passion and excitement. Your brand needs to tell a story that your customer can relate to, believe in and commit to supporting time and time again.
In this fundamentals course, you will learn how to create a compelling brand that brings in a significant profit. You will get a solid introduction to key branding principles and strategies, learn how to research and define target audiences, write a moving brand story and drive the design process for your brand’s unique identity. Start this course today to ensure that your brand leaves a long-lasting impact on your target audience!
What You Will Learn
- How to evoke emotion in a customer through powerful branding
- The science that backs up the need for compelling branding and design
- How to ensure that every aspect of your brand is intentionally aligned with your vision
- The purpose and importance of having a target audience
- How to identify and create your unique brand matrix
- How to write about your brand’s story in a concise and compelling way
- How to navigate all of the essential brand elements like logo, color and typography
Who Is This Course For?
- Business owners wanting to enhance their brand
- Freelancers wanting to add Brand Strategy and Design to their skillset
- Marketing and brand managers looking for a firm grasp of branding essentials
- Web programmers, designers, front end and full stack developers wanting to diversify their skills
- Anyone wanting to start a professional career in the world of branding
- Digital nomads looking for work that they can do from anywhere in the world
- All levels of experience
Courses - Websites
18. SEO Copywriting: How Optimize Your Website Copy
About This Course
It’s simply no longer enough to have compelling copy on your website. If your content is not expertly optimized, your site will never be found by search engines or by consumers.
This course will teach you how to master SEO copywriting so that you can start driving high quality traffic to your site and maximizing your conversions. Learn all about defining your target audience, researching and identifying keywords, utilizing those keywords in your copy, developing a content strategy and implementing your strategy to optimize your site.
What You Will Learn
- How to write so that Search Engines put your content in front of your target audience
- How to ensure that your content is relevant
- How to define and reach your target audience
- The basics of SEO copywriting
- How to conduct a competitor analysis
- How to research SEO keywords
- How to increase dwell time on your site with internal linking
- How to create an engaging customer journey with the right website pages
- How to turn complex ideas into content that works for you
- How to make sure your message is clear and that you’re ready to publish
Who Is This Course For?
- Copywriters, journalists and writers looking for a practical and theory-based course
- Writers wanting to elevate their skills by learning how to master SEO copywriting
- Bloggers who want to optimize their blog copy
- Ecommerce website owners wanting to rank high on the SERP
- Business owners who want to drive more traffic to their website
- Content Marketers wanting to write powerful, optimized copy
- Entrepreneurs and freelancers wanting to learn how to construct compelling copy
- Anyone wanting to start a professional career in SEO copywriting
- Digital nomads wanting to learn a skill that they can do from anywhere
- All levels of experience
Courses - Web & SEO
19. Build A Professional Website With WordPress.Com
Learn how to build a killer WordPress website that is guaranteed to impress with this fundamentals course.
About This Course
Currently, WordPress powers 35% of the internet and has over 400 million people visiting their sites every month. With a diverse set of features, WordPress is well suited to a wide range of users including personal sites, blogs, e-commerce and business sites that have advanced requirements.
Filled with resources and downloads, this course covers everything you need to know to start using wordPress like a pro. You'll learn how to set up your website, add content including pages and blog posts, select and customize a theme, add widgets and plugins to expand your site's features, connect it to your social networks and upload media including videos and images - all without having to code!
If you don’t already have a WordPress account, all you need is an email address. Being so simple, there’s no reason why you shouldn’t enroll now, taking advantage of the 25% Fiverr User discount on WordPress, to get your website started today.
What You Will Learn
- How to select and customize the right theme and media to achieve your site’s goals
- How to ensure that your website is a good reflection of your brand identity
- Prepare and build content that will consistently drive traffic to your site
- Search Engine Optimization best practices
- How to create a wireframe for your website’s design
- How to add widgets to your site
- How to successfully launch a brand new WordPress.com site
- How to get noticed after your launch
Who Is This Course For?
- Freelancers wanting to start offering web design services
- Business owners wanting to take their brand online
- eCommerce entrepreneurs wanting to enhance their website
- Bloggers looking to build their own blog site
- Influencers needing a secure online platform for their content
- Web programmers, designers, front end and full stack developers wanting to diversify their skills
- Anyone wanting to start a career in building websites with WordPress.com
- All levels of experience
Courses - Web & SEO
20. Creating High Converting Landing Pages
Learn every aspect of designing a killer landing page for higher conversions in this value-packed course.
About This Course
Designing landing pages that consistently engage and convert is key to gaining a huge competitive advantage in your business. In order to achieve this, you need to get insight into the buyer's journey so that you can adapt and target your designs to your audience’s wants and needs.
In this course you’ll learn how to apply universal psychological principles that you already understand to your landing pages so you can significantly increase your conversion rates. You’ll be able to test and refine your designs with exciting chapters packed with real-life case studies and experiments to illustrate each lesson. Enroll in this course today to transform the profitability and performance of your landing pages!
What You Will Learn
- The fundamental principles of professional landing page design
- Different types of landing pages and what their functions are including dedicated landing pages, micro-sites, full websites, home pages and product pages
- Know the conversion actions that are associated with common business models
- Understand the AIDA sales funnel and the online decision-making process
- The principles of readability and visual hierarchy in design
- How to create trust, safety and credibility for your landing page
- Mobile site layout in Unbounce
Who Is This Course For?
- Freelancers
- Entrepreneurs
- Business owners
- Web designers and developers
- Anyone wanting to improve their landing page design skills
- Anyone wanting to increase their conversion rates
- All experience levels
Courses - Storytelling & Voice Over
21. Blog Post Writing: Create Engaging Blogs
Learn how to write and publish captivating blog posts for your target audience.
Blogs are one of the best ways to drive traffic to your site
and with over 4 million blog posts published on the internet every day, there’s
no time to waste. With this complete guide to blog post writing, you can look
forward to making more sales with proven strategies that will lure readers to
your website. Learn how to write, optimize, proofread, edit and publish posts
that will engage your audience and encourage your site visitors to become
paying clients.
You’ll even learn how to create a content calendar and track your analytics for
professional insights into how well your posts are doing. Enroll now and gain
access to everything you need to know to start writing exceptional blog posts
for your brand!
What You Will Learn
- The reasons why launching a company blog is so lucrative
- How to stand out from your competitors with original content that establishes a powerful voice for your brand
- How to optimize your content by using keywords, internal links, meta descriptions, image text, tags and categories and SEO plugins
- How to write content that is optimized for your target audience
- How to avoid common pitfalls when writing your first blog posts
- How to write a range of blog posts including list posts, how-to guides, roundups, personal stories, case studies, interviews and checklists
- How to craft a compelling, accurate headline, create a detailed outline for your post, write a gripping lede and hook and include a call to action
- How to ensure that your content is easily readable by your target audience by incorporating expert techniques into your writing
Who Is This Course For?
- Brands and businesses looking to drive more traffic to their website and build an online following
- Businesses wanting to convert more site visitors into paying clients
- Business owners and brand managers wanting to add a blog to their content marketing
- Bloggers and writers looking to learn expert tips to level-up their writing
- Anyone who wants to learn how to write engaging blog posts
- Content Marketers wanting to enhance their blogging skills
- Anyone wanting to start a professional career in blog writing
- Digital nomads looking for work that they can do from anywhere in the world
- Beginner to Expert
Courses - Storytelling & Voice Over
22. Blog Content Strategy
Learn how to create and implement a killer blog content strategy to maximize traffic and increase your revenue.
About This Course
The average blog post takes 3.5 hours to write. That’s a ton
of time and effort if you post regularly. Having a solid strategy for your blog
content ensures that you don’t waste a second on unnecessary work and that you
maximize the potential of every post.
In this course, you’ll gain access to a fail-proof framework for building and
implementing a professional blog strategy. Learn a wide range of skills
including keyword research, content analytics and optimization so that you can
monetize and scale your content strategy efficiently.
The course is filled with helpful assignments, ready-to-use templates and
recommendations to help get you on track. Covering everything from performing
an expert analysis on a blog to influencer research, advanced execution plans,
SEO and content promotion, it promises to get you thinking about your blog
strategy like a pro.
What You Will Learn
- Practical skills in SEO, keyword research and content marketing
- How to analyze an already existing blog and build target personas
- How to complete a keyword research list and spreadsheet
- How to define and set up measurable campaign goals
- How to define your blog post guidelines
- How to build a professional content calendar
- How to promote your content through social channels
- How to measure and track results once your plan is implemented
Who Is This Course For?
- Bloggers looking for a practical and theory-based course
- Anyone who want to learn how to create and implement a blog content strategy
- Content Marketers wanting to enhance their blogging skills
- Anyone wanting to start a professional career in blog content strategy
- Digital nomads looking for work that they can do from anywhere in the world
- All levels of experience
Courses - Digital Marketing
23. Personal Branding: Creating A Strong Online Presence
Learn how to create, strategize, launch and grow a personal brand with this in-depth course led by a worldwide branding expert.
About This Course
Create a strong personal brand with content that people
believe in, trust and want to consume. Learn about the inputs and outputs of a
personal brand manager, how to build your ‘why’, map your personal goals, make
money via the ascension ladder, use Fiverr to your advantage and guarantee 10k+
views of your message.
The course covers both strategies (overall map of how to get something done)
and tactics (step-by-step tasks to achieve your goals) to growing your personal
brand. You’ll learn about all of the foundational elements including the
strategy brief, asset production, distribution and amplification of your
personal brand. This course is for all levels of experience and you can follow
even if you don’t have a budget or a dedicated team.
What You Will Learn
- How to create pillar and derivative content and outsource your content creation
- How to ensure that you maximize your content to resonate with your network
- How to organize your highest authority pieces of content into a topic wheel
- How to use a three-by-three personal goal sheet to establish your “why” and start producing relevant content for the right audience
- How to use mapping to establish quantifiable business goals for your personal brand
- The importance of Googling yourself to assess your content ranking
- How to boost posts for profit and to build authenticity in your field
- Create a Public Figure Page to build trust and authority for your brand
- Use Facebook Ads and boosting to amplify your brand
Who Is This Course For?
- Entrepreneurs trying to grow their reach
- Influencers wanting to grow their personal brand
- Speakers and coaches wanting to develop a brand
- Small business owners trying to sell more products
- Writers wanting to publish their first book
- Students trying to build a strong network
- Anyone interested in becoming a personal brand manager
- All levels of experience
Courses - Web & SEO
24. SEO Fundamentals: The Ultimate Framework
Learn the fundamentals of Search Engine Optimization with this course full of insider tips to get your site more clicks and conversions.
About This Course
Every successful business drives traffic through Google and
the first 5 organic results on the first page account for 67% of all search
clicks. With so much at stake, you need to make sure that your website ranks
number one every time in order to get noticed.
In this project-based course filled with expert tips & tricks for launching
and scaling a successful SEO campaign, you’ll learn how to perform a
professional technical SEO analysis, content audit and link audit. You’ll also
learn the basic theory behind SEO, how Google’s algorithm works and how to
perform in-depth research, analysis and reporting.
By the end of this course, you’ll know how to build and implement an expert SEO
strategy from scratch to ensure that your site consistently ranks at the top.
What You Will Learn
- An overview of the basic principles of SEO theory
- How Google’s algorithm works for ranking web pages
- A professional framework for doing the job of an SEO specialist
- SEO project management principles including reporting your SEO impact
- Professional templates to report your SEO findings
- How to interpret page speed tool reports and check schema markup
- How to perform a keyword gap analysis and keyword opportunity sizing
- How to find high-quality contributors for your site and send mails through NinjaOutreach
Who Is This Course For?
- Marketing managers and reps needing to gain a solid handle on SEO
- Anyone wanting to start a professional career in SEO
- SEO specialists wanting to improve on their skills
- Business and site owners wanting more organic traffic
- Web programmers, designers, front end and full stack developers looking to diversify their skillset
- All levels of experience
Courses - Design & Branding
25. Personal Branding Fundamentals
Learn the fundamentals of building and maintaining a powerful personal brand.
Master the fundamental skills needed to create and maintain
your unique personal brand. This course details the essential do’s and don’ts
when creating a personal brand and outlines how to plan and implement your own
brand campaign strategy with pro tips and tactics.
Conquer the top 5 Golden Rules in personal branding, learn all about
self-promotion, audit and improve all of your audience touchpoints and choose
an appropriate mentor that will compound your success. You’ll even explore the
basics of maintaining your appearance, holding a compelling conversation and
the importance of networking as an essential form of marketing to create a
personal brand that people will identify with and remember.
What You Will Learn
- How to create a genuine brand that people can identify with
- How to build a strong network of people and make relationships a priority
- How to remain agile and adaptable as your brand evolves
- How to master the art of self-promotion
- How to build a personal brand on your core values
- Goldie’s IDEAL method to creating a powerful personal brand
- How to choose the perfect mentor for your brand
- Plan and implement your personal brand campaign strategy
- How to manage your appearances and handle conversations like a pro
Who Is This Course For?
- Anyone wanting to develop a personal brand
- Freelancers wanting to build a strong personal brand
- Entrepreneurs trying to grow their reach
- Influencers wanting to grow their brand
- Small business owners trying to sell more products
- Brands wanting to build a strong network
- Anyone interested in becoming a personal brand manager
- Beginner to Intermediate
Courses - Digital Marketing
26. WordPress Technical SEO
Course Description
Every website lives and dies on its ability to be seen, and fortunately the WordPress platform is uniquely capable of boosting your search ranking and delivering increased volumes of traffic. But this blessing comes with a curse: along with the seemingly endless number of possible customizations there is an overwhelming choice of available plugins. So which ones to use? And how exactly do you tie it all together? In this course, internationally recognized marketing thought leader Brad Batesole, who has helped high-trafficked sites such as LinkedIn, LegalZoom, and TMZ with their SEO, shows you only the most critical aspects you need to learn in order to maximize your visibility on the Web. You’ll learn how to increase your page speed, structure your URL properly, optimize your images, improve your overall site performance and more. After completing this course, you’ll be a better WordPress developer with the ability to optimize any WP site from the inside out.
Learning Objectives:
- Create an optimal sitemap
- Choose the best SEO plugins
- Structure your domain in the best way
- How to handle tags
- Manage meta descriptions
- Fix page titles
- Explore WordPress site architecture
- Change permalink structure
Courses - Digital Marketing
27. Facebook Ads Targeting
Learn how to expertly target your Facebook Ads to run successful campaigns with a high ROI.
About This Course
If content is king then targeting is queen. Learn how to
improve ad performance and scale your Facebook campaigns in this top-rated
targeting course.
Dive deep into targeting on Facebook by learning all about the 11 types of
custom audiences, which ones make the best lookalikes and which combination you
should be using for each project. You’ll cover strategy for lookalike and saved
audiences and go into detail about how to use each, including narrowing,
sizing, using connections, naming conventions and how to avoid audience
burnout..
Upon completion, you’ll know how to use the powerful data capabilities of
Facebook
And you’ll have learned a set of key targeting techniques that you can apply
quickly to new or existing campaigns.
What You Will Learn
- Key strategies you need to know to run successful Facebook Ad campaigns
- How to set up content that is guaranteed to work
- How to utilize all of the Facebook targeting tools at your disposal
- How to split test audiences
- How to overcome common issues in driving conversions
- The business of Facebook Ads
- How to price your packages and define what is included
Who Is This Course For?
- Anyone wanting to start a career in ad targeting
- SEO specialists wanting to diversify their skillset
- Web programmers, designers, front end and full stack developers
- Business owners interested in scaling and targeting Facebook Ads
- Freelancers and businesses already working with Facebook Ads
- Digital nomads looking for work that they can do from anywhere in the world
- Marketing managers and reps looking to elevate their existing skills
- Content Marketers
- All levels of experience
Courses - Digital Marketing
28. Instagram Ads Fundamentals
Master Instagram Ads Fundamentals from promoting a post and creative best practices to using Ad Manager, Facebook Pixel and Google Analytics to ensure your campaign is a success.
About This Course
With a billion users every month, Instagram is one of the
fastest growing social networking platforms in the world. Over 200 million
users visit business profiles every day so it’s essential to know how to seize
the opportunity and stand out from the crowd.
In this course, you’ll learn everything you need to know to create your own
professional ad campaign with measurable objectives and a set budget. By the
end of this course you will have mastered Instagram’s diverse range of
marketing tools and learned how to define target audiences, create inspiring ad
content and comply with best practices on reporting and optimization. Join now
to start creating high-converting Instagram Ads today.
What You Will Learn
- How to promote an Instagram post with a defined budget and objectives
- How to use Ad Manager to create your audience and schedule your ad
- How to use Google Analytics basics to measure and optimize your content
- How and at what stage Instagram Ads fits in to the marketing funnel
- How to use Instagram Ads to generate website revenue
- How to re-target using Instagram Ads to upsell or solidify your offer
Who Is This Course For?
- Anyone who wants to enhance their knowledge of Instagram’s marketing tools
- Digital marketers who want to expand their skill set
- Businesses with visually-driven content
- Anyone wanting to start a career in social media ads
- SEO specialists wanting to diversify their skillset
- Web programmers, designers, front end and full stack developers
- Digital nomads looking for work that they can do from anywhere in the world
- Marketing managers and reps looking to elevate their existing skills
- Content Marketers
- All levels of experience
Courses - Digital Marketing
29. Social Media Analytics
Learn the ins and outs of analytics with this in-depth course on how to identify, monitor and maintain your social media campaign goals
About This Course
Filled with downloadable content and professional insider
information, this course is jam-packed with guidance on the latest tools and
trends to help you master social media analytics.
You’ll learn the importance of setting SMART goals at the outset of your
campaign, how to pinpoint and monitor your key performance indicators as well
as what to look at when you measure your results and how to compile
comprehensive reports on your metrics. Enroll now to start aligning your
campaigns with measurable objectives!
What You Will Learn
- How to set measurable goals for your social media campaigns
- Best practices for monitoring campaign activity on various platforms
- Best practices for social media reporting
- How to avoid common errors with goal-setting
- How to do an in-depth competitive audit
- How to track your website traffic
- How to link your social media activity to Google Analytics
Who Is This Course For?
- Digital Marketers wanting to improve campaigns with data-driven insights
- Product managers needing reliable data to ensure ROI and customer satisfaction
- Web programmers, designers, front end and full stack developers looking to diversify their skillset
- Marketing managers looking to understand data for enhanced campaign strategies
- Digital nomads looking for work that they can do from anywhere in the world
- Anyone wanting to start a career in analytics
- All levels of experience
Courses - Digital Marketing
30. Google Search Ads Fundamentals
Learn how to make an immediate impact on your audience by ranking #1 on their search.
About This Course
With over 2 billion websites in existence worldwide, being
the first answer to your audiences’ questions when they search for a product or
service is essential. In this in-depth Google Search Ads course for beginners,
you’ll learn how to build successful search campaigns, run A/B testing, devise
professional keyword strategies and unpack best practices for targeting, Ad
copy and engaging landing pages.
You’ll learn how to use search marketing to drive revenue and results for your
business, going into the details behind bidding strategies and campaign
optimization. You’ll find out how Google determines whether or not your Ad will
make an appearance in a search and what affects your final results.
By the end of this course you’ll know everything you need to get your website
on the top of a search page and engage your audience right away.
What You Will Learn
- How to create a professional Google Ads Campaign
- Search Engine marketing best practices
- How to tap into your audience’s desires and needs through search behavior
- The elements of a powerful landing page that maximizes your ROI
- How Search Engine Marketing is different from other marketing channels
- How to track your conversions like a pro
- How to optimize your campaign for voice search
Who Is This Course For?
- Anyone who wants to learn the basics of search marketing
- Digital marketers who want to expand into search marketing
- Anyone wanting to start a career in Google Search Ads
- SEO specialists wanting to diversify their SEM skillset
- Web programmers, designers, front end and full stack developers
- Digital nomads looking for work that they can do from anywhere in the world
- Marketing managers and reps looking to elevate their existing skills
- Beginner level
Courses - Digital Marketing
31. Email Marketing Fundamentals Using Mailchimp
Learn how to create a professional onboarding and welcome email campaign with Mailchimp.
About This Course
With over 12 million users, Mailchimp currently holds the
majority share of the email marketing industry. This means that if email
marketing is a core part of your overall marketing strategy, you need to know
your way around Mailchimp like an expert.
Jam-packed with useful downloads to help you along the way, this course covers
all of the essentials you will need to create your own email marketing campaign
from scratch. Starting with an in-depth introduction to email marketing, you
will learn all about lists, segmentation, automation and email service
providers (ESPs). You’ll be guided through every step of creating your first
campaign and how to track your analytics once it’s up and running.
Enroll in this course today to learn how to use email marketing to send
impactful one-on-one messages directly to your target audience.
What You Will Learn
- How to set up an onboarding campaign in an email service provider like Mailchimp
- How to work with email lists and master segmentation
- All about the user journey map including three types of attribution models
- How to set up and optimize your email automation strategy
- How to use expert terminology such as prospect quality and conversion probability
- The rules and regulations around email marketing such as CAN-SPAM and CASL
- The ins and outs of A/B testing and analytics
Who Is This Course For?
- Anyone wanting to start a career in email marketing
- Web programmers, designers, front end and full stack developers
- Business owners interested in using Mailchimp for their email campaigns
- Freelancers and businesses working with email marketing
- Digital Marketers wanting to expand their skill set
- Remote workers
- All levels of experience
Courses - Storytelling & Voice Over
32. Voice Over For Real People: Complete Freelancing Guide
Master the technical elements of a good voice over performance and build your freelance career in this practical and theoretical voice over course.
About This Course
The truth is that you don’t need to have a great voice to
succeed in the voice over field and only 5% of the entire industry is
commercial work. The other 95% is narration so this is the perfect niche in
which to build a business and this course will show you how!
Voice over is all about storytelling but reading out loud is not always as easy
as it sounds. However, with professional guidance and dedicated practice,
reading can become a second-nature skill that you can expand into a lucrative
career. This course will cover every aspect of the process including preparing
your performance, building your studio, recording your voice over, adding
music, taking consistent care of your voice and much more.
If you’re looking to develop a strong voice over business and start making
money from the comfort of your own home, this course is a great place to start.
What You Will Learn
- Background and helpful facts about the voice over industry to help you find your niche
- How to “speak to one person” as a targeting technique
- How to break down the delivery components of your voice-over performance
- Techniques to stay coachable, flexible, and keep your reads more interesting
- How to change your talking speed and use elongation for a greater impact
- How to use tongue twisters to eliminate tension and boost coordination
- How to use use feedback as an opportunity to collaborate with your client
Who Is This Course For?
- Freelancers who want to explore the world of voice over
- Voice over artists looking to enhance their skills and build their own home studio
- Entrepreneurs looking for an additional stream of income to do from home
- Anyone wanting to improve their presentation and communication skills
- Anyone wanting to start a professional voice over career
- Actors and singers wanting to branch into voice over
- All experience levels
Courses - Digital Marketing
33. Google Analytics - Fundamentals
Learn the fundamentals of Google Analytics from a world-renowned expert.
About This Course
Google Analytics is the most widely used software on the
internet and is enjoyed by over 80% of website users. That means that if you
have a website or work in the field, understanding how Google Analytics works
is essential.
There has been a huge leap forward in data collection in the 21st century and
Google Analytics (GA) is leading the way. Now you can build your GA skills from
the ground-up with this detailed fundamentals training course. Learn how to
harness the power of Analytics to get the most out of the data you collect,
starting with the first steps to creating and structuring your account and
moving on to analytics terminology, setting goals for your site, working with
data and understanding audience, behavior and conversion reports.
No prior knowledge or experience is needed to take this course so there’s no
excuse not to take the opportunity to dive into the world of analytics today
and master the basics of this powerful platform.
What You Will Learn
- How to create or access a Google Analytics account
- The history of Google Analytics and how the platform has evolved over time
- How the data you collect works together to provide meaningful reports
- About the Analytics interface and see how the features work in action
- How to turn your new skills into a service that you can provide for paying clients
- About data collection, configuration and processing with Google Analytics
Who Is This Course For?
- Digital Marketers wanting to improve campaigns with data-driven insights
- Product managers needing reliable data to ensure ROI and customer satisfaction
- Web programmers, designers, front end and full stack developers looking to diversify their skillset
- Marketing managers looking to understand data for enhanced campaign strategies
- Anyone wanting to start a career in analytics
- All levels of experience
Courses - Digital Marketing
34. Google Analytics - Advanced
Take your basic Google Analytics skills to the next level with this powerful Advanced course.
About This Course
While you might know how to access data and detailed reports
with Google Analytics (GA), you also need to make sure that you can trust the
data that is coming into your GA account so that you can make informed,
strategic decisions.
Go beyond that basics and navigate the complex world of analytics like a pro
with this in-depth course designed to help you put Google Analytics into
advanced action. You’ll learn about obtaining clean data, using advanced
segments to narrow your target audience, working with demographics and
benchmarking reports and advanced campaign tracking.
You’ll also learn how to supplement your GA data with third party information
such as demographics from Double Click and benchmarks from other GA Users and
how to set up and use Google Search Console for SEO reports.
What You Will Learn
- How to set up goals using events and how to set up event funnel reports
- How to track your site’s load speed and adjust the site speed sample rate
- How to set up site search and understand event tracking and content groupings
- How to define whether data is clean or dirty and ensure that your data remains clean
- How to customize what you see in GA to fit the objectives of your marketing program
- How to set up and work with demographics and benchmarking reports
- The ins and outs of campaign tracking, Google AdWords and channel groupings
- Where to find organic SEO reports and how to navigate the limitations we have on data
Who Is This Course For?
- Digital Marketers wanting to improve campaigns with data-driven insights
- Product managers needing reliable data to ensure ROI and customer satisfaction
- Web programmers, designers, front end and full stack developers looking to diversify their skillset
- Marketing managers looking to understand data for enhanced campaign strategies
- Anyone wanting to start a career in analytics
- People who have completed Jeff’s Google Analytics Fundamentals course
- Basic Google Analytics Knowledge
- her GA Users and how to set up and use Google Search Console for SEO reports.
Courses - Digital Marketing
35. Google Analytics - Mastery
Take your advanced Google Analytics skills to the next level and become an expert analyst with this in-depth mastery course.
About This Course
Only a fraction of GA Users take advantage of the platform’s
powerful, advanced capabilities. This course has been designed specifically to
help technical marketers and analysts solve the most complex challenges with
Google Analytics (GA) and to ensure that you maintain data integrity and create
useful, professional reports within GA.
With this master-level course full of expert tips and techniques, you can
become a true force when it comes to GA installations. Dive deep into how data
collection works and learn about calculated dimensions and metrics, advanced
conversion reports and how to professionally extract the most useful data
possible from GA.
To take this course, you should already understand how campaign tracking and
event tracking work, have goals set up and be looking to complete your existing
knowledge of the GA platform.
What You Will Learn
How data collection works from a technical standpoint within Google Analytics
How Google handles cross-device tracking
How to import data into GA and export data out of the platform
The difference between analytics.js and ga.js (Universal vs. Classic)
How to set content grouping using code
In-page analytics and enhanced link attribution
All about Google Analytics Code “Plugins”
User access levels and the roles that someone might have within a GA account
Why Learn With Jeff Sauer?
World-renowned Google Analytics wizz, he has been named one of the top 25 most influential PPC experts. He has turned 14,000 digital marketers into Google certified professionals in addition to delivering more than 100 keynote presentations and workshops in 15 countries.
Who Is This Course For?
- Website developers, analysts and growth hackers wanting to learn advanced skills.
- Web programmers, designers, front end and full stack developers with GA experience looking to diversify their skillset
- Anyone wanting to take their career in analytics to the next level
- People who have completed Jeff’s Google Analytics Advanced course
- Advanced Google Analytics Knowledge Required
Course - Website Promotion
36. Website Promotion: Drive Quality Traffic To Your Site +6 Courses
High-quality traffic is what leads to conversions and increased revenue for your business. Using proven techniques will ensure that your website gets more hits from visitors who are primed to make a purchase from your business. Equip yourself with all the knowledge you need to take your web traffic from zero to thousands of quality visitors in this Web Promotion program.
- SEO
- Google Ads
- Social Media Marketing
What You Will Learn:
- Fundamentals of Search Engine Optimization (SEO): Learn how a search engine works and how to leverage it to get more traffic. Build an expert SEO strategy from scratch.
- Social media marketing: Learn how to use social media to build a targeted audience for your website, and implement a 5-step plan to establish an effective social media marketing strategy.
- Social media ads: Learn how to strategize, target and implement high-converting social media ads that lead traffic from top social platforms directly to your sales funnel.
- Google search ads: Learn how Google ads work and build successful search campaigns that will help you to put your business in front of an audience that is already searching for your product or service.
- Optimizing content: Learn how to optimize your website content to take your customer on a journey from first click to checkout.
Who is this program for?
- Business owners interested in driving more web traffic to their site
- Entrepreneurs wanting to get high-quality traffic to their brand’s site
- Businesses selling services online and wanting to get targeted traffic to their site
- All levels of experience
- Web developers who want to expand on their services with a new skill set
- E-commerce business owners looking to make more sales and increase revenue
- Digital nomads looking for skills that they can offer from anywhere in the world
Course – Digital Marketing
37. Become A Digital Marketer +8 Courses
About This Course
This program contains everything you need to know to gain a solid understanding of how the fundamental aspects of digital marketing work. Plan and strategize your campaigns and content and then implement the skills you have learned to convert new clients, grow your following and skyrocket your business’s success.
What You Will Learn:
- Digital marketing essentials: Learn the fundamental elements of B2B and B2C digital marketing strategies and implementation
- Plan & Create compelling content: Develop a killer, easily-implemented content strategy and learn how to create impactful content that will leave a lasting impression
- Email marketing: Learn how to create a successful email marketing campaign from scratch
- Search Ads & SEO: Master the art of your brand showing up on the first page of search results with powerful Ads and high-converting SEO campaigns
- Social media marketing: Learn how to grow a loyal following organically and measure your progress accurately
- Google Analytics: Analyze your site’s traffic and get valuable metrics that will help you shape your business’s strategy
Who is this program for?
- Freelancers wanting to add Digital Marketing to their skillset
- Brand managers wanting to amplify their marketing skills
- Offline businesses wanting to tap into the world of digital
- Anyone wanting to start a professional career in digital marketing
- Business owners wanting to improve their digital marketing skills
- Marketing managers, digital marketers and reps looking to elevate their existing skills
- Digital nomads looking for work that they can do from anywhere in the world
- All levels of experience
38. Build An Online Business With Shopify And Amazon +6 Courses
Learn how to build an e-commerce business using Shopify and
Amazon.
The courses in this program will take you through everything you need to know
to build a thriving e-commerce business from identifying a product to sell,
importing it from global suppliers and creating a killer listing on Amazon to
building your own, high converting, optimized online store through Shopify.
- Shopify
- Amazon
- SEO
- CRO
- Targeting
- Digital Marketing
- Copywriting
What You Will Learn:
- Amazon Product Development & Importing: Understand what to look for in a product and use basic criteria to identify products with potential, Perform advanced product research and bring in samples from suppliers
- Amazon Listings: Create and optimize an expert product listing on Amazon and list on Jumpsend
- Amazon PPC campaign: Create a high-converting Amazon PPC campaign and an autoresponder for your listing
- Building a high-converting online store: Learn how to use the right themes and apps to optimize your Shopify storefront
- Setting up your store and customizing settings: Navigate and set up your backend, also known as your Shopify admin
- Design Theory: The ins and outs of the behavioral psychology behind online store design and, how to design for the cognitive load and what triggers humans to want to make purchases
- Managing Products and Inventory: Go through product basics, outsourcing and management tips to successfully fulfill your orders
- Beyond the Online Store: Master external sales channels, marketplaces and expert to tips to build the online store of your dreams
- Online Marketing: Learn basic strategies to launch your Shopify store with a bang
- SEO and Conversion Rate Optimization: Optimize the user experience and increase conversions with CTAs, compelling copy and strategies to counter cart abandonment
- Constructing Powerful Copy: Craft unique, keyword-rich content according to tried and tested principles using bold headlines, effective metaphors, refining your focus and employing expert formatting.
Who is this program for?
- Anyone wanting to sell products and make money with an online store
- eCommerce entrepreneurs wanting to enhance their Shopify and Amazon skills
- Web programmers, designers, front end and full stack developers wanting to diversify their skills
- All levels of experience
Offline business owners wanting to take their brand online
Marketing and brand managers looking for a firm grasp of Shopify and Amazon
Anyone wanting to start a professional career in helping online businesses flourish
Course - social media marketing
39. Become A Facebook Ads Professional +8 Courses
This program will teach you how to leverage Facebook Ads to start converting more clients and making more sales. You’ll learn all about the basics of social media marketing, going into depth on creating and optimizing your Facebook Ads, targeting and retargeting the correct audiences, generating more leads and even how to build your own Facebook chatbots to dramatically increase conversion.
What You Will Learn:
- Content Strategy: Create compelling content that grabs followers' attention right away.
- Targeting: Learn how to define and target an ideal audience, making it easier to convert to sales quicker.
- Lead Generation: Discover the secret to developing a high-converting lead strategy using Facebook Ads and Messenger.
- Paid Ads: Create engaging social media campaigns that will drive tangible business results.
- Google Analytics: Learn how to configure Google Analytics to collect the right data and keep track of your digital marketing efforts.
Who is this program for?
- Anyone wanting to start a career in social media and Paid Ads
- Web programmers, designers, front end and full stack developers
- Freelancers and businesses working on Facebook
- Remote workers
- SEO specialists and digital marketers
- Business owners and entrepreneurs interested in generating more leads
- Content Marketers
- All levels of experience
Course - Social Media Marketing
40. Social Media Marketing: Organic & Ads +6 Courses
With 3.2 billion users across the globe, the majority of
browsers use social media to do research before buying. Tapping in to targeted
audiences with powerful marketing strategies that increase your sales and
decrease your costs is essential.
Learn how to design and implement organic and paid campaigns that will get you
in front of the right audiences and propel your brand to the top.
- Digital Marketing
- Social Media
- Paid Ads
- Leads
- Analytics
What You Will Learn:
- Content Strategy: Create compelling content that grabs followers' attention right away.
- Targeting: Learn how to define and target an ideal audience, making it easier to convert to sales quicker.
- Lead Generation: Discover the secret to developing a high-converting lead strategy using Facebook Ads and Messenger.
- Paid Ads: Create engaging social media campaigns that will drive tangible business results.
- Google Analytics: Learn how to configure Google Analytics to collect the right data and keep track of your digital marketing efforts.
Who is this program for?
- Freelancers
- Business owners
- Remote workers
- Bloggers and influencers
- All levels of experience
- Entrepreneurs
- Digital nomads
- Marketing managers and reps
- Anyone wanting to start a career in digital marketing
This program is for those who are serious about taking their social media marketing skills to the next level, providing you with jam-packed practical and theory-based courses full of the latest methods and strategies at the forefront of digital marketing.
Course - Paid Advertising
41. Paid Advertising: Social And Search +8 Courses
Businesses spend billions of US dollars on paid ads
annually. They know that the best way to sell is through targeted digital ads.
That’s why specialists who have mastered the steps to killer campaigns are in
demand worldwide.
Learn the secrets to building viral ad campaigns that generate leads, increase
revenue and skyrocket sales for any business with this complete kickstarter
program.
- Paid Ads
- Digital Marketing
- Leads
- Analytics
- Landing Pages
What You Will Learn:
- Creating a Content Strategy: Devise a coherent, attention-grabbing content plan for your communications that is consistently aligned with your brand’s mission and audience’s preferences.
- Identifying Audiences: Create automated lists, lookalike audiences and pinpoint and scale a range of custom audiences focusing on demographics, psychographics and behaviors.
- Driving Leads: Learn how to develop a high-converting strategy by driving leads natively on Facebook, using a chatbot and gaining access to Messenger.
- Tracking your Metrics: Track your results by calculating your return on ad spend with data-oriented apps and software like Google Analytics and Google Tag Manager.
- Optimizing Your Content: Learn the fundamental principles of optimization and how to practically apply expert methods to your content across all of your platforms.
- Building a Home For Your Brand: Create a persuasive landing page and learn how to perfect your design, implement the AIDA sales funnel and perform an in-depth page audit.
Who is this program for?
- Content Marketers
- Anyone wanting to start a career in paid advertising
- SEO specialists
- Bloggers and influencers
- Remote workers
- Marketing managers and reps
- Copywriters
- Web programmers, designers, front end and full stack developers
- Business owners interested in running paid ads
- All levels of experience
Course - social media marketing
42. Take Your Business Online +3 Courses
By 2040, 95% of purchases will be made online. That means
that if you haven't yet, you should be taking your or your client’s business
online today! But with billions of websites and social accounts on the
internet, ensuring that a brand’s site and social media stands out is
imperative.
Buy this program to take your business online with expert website building,
branding and social media marketing skills.
- Social Media
- Content Strategy
- WordPress
- Website Design
- Audience Targeting
- Brand Identity
What You Will Learn:
- Building and Designing a WordPress Site: Build an exceptional site from scratch and design the creative elements to suit your brand’s signature aesthetic.
- Getting Noticed After Launching: How to ensure that you have the ‘wow-factor’ so that you can attract organic traffic to your site.
- Branding Fundamentals: Master the building blocks of branding like formulating a USP, brand story and brand identity to create a powerful online brand.
- Working with Target Audiences: How to perform in-depth research, create marketing personas, use Survey Monkey and apply empathy mapping to reach your audience.
- Social Media Strategy: Formulate your content mission, decide on your post type, select visuals, plan posts, write copy and implement your strategy like a pro.
- Measuring and Optimizing: Measure your performance with Facebook Analytics and Instagram Insights and optimize your content with a multi-channel strategy.
Who is this program for?
- Business owners wanting to take their brand online
- Marketing and brand managers looking for a firm grasp of online branding
- Anyone wanting to start a professional career in helping online businesses flourish
- eCommerce entrepreneurs wanting to enhance their website and social media
- Web programmers, designers, front end and full stack developers wanting to diversify their skills
- All levels of experience
Course - Content Marketing
43. Become A Content Marketing Specialist +6 Courses
Content marketing allows marketers to effectively communicate with their target audience and generate profit. With our squad of expert instructors at your side, you’ll acquire every Content Marketing skill necessary to succeed in today’s market. Learn how to write words that generate revenue and increase sales; create content that’s perfect for different platforms, and more.
- Blog writing
- Social media marketing
- Personal branding
- Podcasts
- Analytics
What You Will Learn:
- Strategy: Set goals, find your voice, and build a solid action plan for each content channel, including blogs, social networks, and podcasts.
- Social media marketing: Go viral and rise above noise on every social media platform to win your target audience’s heart.
- Blog post writing: Deliver a strong message via the company blog and create thought leadership articles for leading magazines.
- Personal branding: March your career forward with networking and branding secrets that will make you unforgettable.
- Content analytics: Learn how to effectively measure, analyze, and optimize your content’s performance to boost conversion rates.
Who is this program for?
- Professional writers
- Aspiring beginners
- Bloggers
- Marketing managers
- Business owners
Whether you’re currently embarking on your content journey or have been writing professionally for years – you’ll find proven advice that will turn your dream career into reality.
Course - Viral Marketing
44. Viral Marketing & Copywriting +2 Courses
We’ve all heard about content going viral overnight but
capturing the attention of millions is no easy feat. What if the secret to
ensuring that content spreads fast is a process that anyone can master?
Learn how to get noticed from one of the top-ranking viral marketers in the
world. Join this program today to completely transform your content for good.
- Digital Marketing
- Content Marketing
- Copywriting
- Building an Audience
What You Will Learn:
- Creating a Content Strategy: Devise a coherent, attention-grabbing content plan for your communications that is consistently aligned with your brand’s mission and audience’s preferences.
- Building Your Audience: Learn how to ‘build your audience by borrowing’ with guidelines on how to ethically steal your competitor’s customers.
- Powerful Wording: How to write convincing, viral campaigns without it feeling like a hard-sell.
- Constructing The Perfect Piece: Craft your content according to tried and tested principles using bold headlines, effective metaphors, refining your focus and employing the APSA format.
- Getting Noticed: Ensure that you stay top-of-mind by learning how to partner with big publications to get your name out there.
Who is this program for?
- Freelancers wanting to add Viral Marketing to their skillset
- Digital nomads looking for work that they can do from anywhere in the world
- Brand managers wanting to amplify their marketing skills
- All levels of experience
- Business owners wanting to improve brand marketing
- Anyone wanting to start a professional career in digital marketing
- Marketing managers and reps looking to elevate their existing skills
Course - An SEO Specialist
45. Become An SEO Specialist +6 Courses
Billions of searches are done through Google every day so
brands need to consistently rank #1 to get noticed. In order to achieve this,
you need to have reliable SEO methods and execution strategies in place.
This program offers an in-depth practical understanding of SEO fundamentals,
from performing a technical audit to researching and applying the most
effective keywords across your platforms.
- Technical SEO
- Keyword Research
- Blog Optimization
- SEO Strategy
- Content Auditing
- Analytics
What You Will Learn:
- Technical SEO: Maximize a site’s reach and impact by performing a professional audit.
- Local SEO: Learn how to rank a brand or business number one in the search results of Google's Local Pack
- Blog Optimization: Build and implement an optimized blog content strategy that is guaranteed to deliver results.
- Google Analytics: Learn how to configure Google Analytics to collect the right data and keep track of your digital marketing efforts.
Who is this program for?
- Marketing managers and reps needing to gain a solid handle on SEO
- SEO specialists wanting to improve on their skills
- Web programmers, designers, front end and full stack developers looking to diversify their skillset
- Anyone wanting to start a professional career in SEO
- Business and site owners wanting more organic traffic
- All levels of experience
46. Google Analytics: From Beginner To Expert +3 Courses
Knowing your way around Google Analytics is a surefire way
to excel in the digital marketing industry. GA allows you to monitor your
digital marketing strategies and track valuable metrics so you can understand
your audiences’ behaviors and make improvements to your ad campaigns and
websites.
Expand your knowledge base with this in-depth Analytics program that will take
you from beginner to master.
- Web Analytics
- Reports
- Conversion Optimization
- Paid Ads Optimization
What You Will Learn:
- Getting Started with Your GA Account: Navigate your way around the GA interface, learn about the tech behind GA and familiarize yourself with basic analytics terminology.
- Navigating Reports: Gain a deeper understanding of your audience and marketing channels by learning how to expertly interpret audience, acquisition, behavior and conversion reports.
- Campaign, Ads and Conversions Tracking: Learn how to measure your advertising ROI and track your website with Google Analytics.
- Data extraction techniques: Know how to pull valuable, actionable data from GA in order to streamline your approach and amplify your results.
Who is this program for?
- Digital Marketers wanting to improve campaigns with data-driven insights
- Web programmers, designers, front end and full stack developers looking to diversify their skillset
- Anyone wanting to start a career in analytics
- Product managers needing reliable data to ensure ROI and customer satisfaction
- Marketing managers looking to understand data for enhanced campaign strategies
- All levels of experience
Courses - Digital Marketing
47. Online Freelancing Essentials: Be A Successful Fiverr Seller
FREE
Course Description
Do you want to know how to grow your career as an online freelancer—and offer outstanding experiences for every customer you work with?
It’s no secret that online freelancing is empowering millions to grow their own careers, take control of their schedules, and live better lives—with Fiverr leading the way for so many prolific, talented freelancers.
That’s why this course should be your number one choice when growing your business on Fiverr. From how Fiverr works, to creating your Gigs the right way with killer Descriptions, Gig Images, through converting potential customers, and successfully manage and deliver projects, and more—you can live the lifestyle of a successful freelancer by turning the super tactics we’ll teach you into your own success.
This course is based on the experience of top Fiverr Sellers as well as a deep understanding of the marketplace and all of the tools that are available for you on the platform.
Are you ready to be a better freelancer?
After Completing A Course of Your Choice Put Your Gig On Fiverr, Skill Share, Udemy, Upwork, & Earn Passive Income For Life.
